Who We Are

Building What Others Only Imagine

We Design and Develop Web, App & AI Interactive Experiences, that deepen the connection between Brands and Audiences.

42 Interactive began with a small group of people who cared deeply about good design and thoughtful technology. After years in fast agency environments where the craft was often overlooked, we wanted to build a studio that did things differently. A place where work is created with intention and clarity.

As we grew, we partnered with major organisations while staying true to that original focus on craft and purpose. We remained small enough to care about every detail and skilled enough to deliver work at a global standard. Today, that same commitment guides everything we make.

DON'T PANIC

42 is the answer to the ultimate question of life, the universe and everything, said Deep thought supercomputer after seven and a half million years of thought. Taken from "The Hitchhiker's Guide to the Galaxy" novel series by Douglas Adams.
We liked the idea and use the number as our name, with space exploration and technology as our brand theme.

Our Story

Fine Food Australia 25 - AI Talk

Fine Food Australia 25 - AI Talk

September 12, 2025

AI Powered Strategy - a podcast with Aidan, Waterfield.

AI Powered Strategy - a podcast with Aidan, Waterfield.

June 27, 2025

Tried and Tested - Human+AI Marketing Summit

Tried and Tested - Human+AI Marketing Summit

March 20, 2025