Putting the Intelligence in AI
WHAT WE'VE DONE
We designed and developed an AI platform that enables conversation at scale and surfaces real consensus from large-scale human input to enable Actionable Insights
Uncovering actionable insights from big data with custom built AI.
THE CHALLENGE
Most organisations want to understand what people really think — but traditional surveys, workshops, and interviews don’t scale.
They’re slow to run, expensive to analyse, and they often reduce nuanced views into shallow multiple-choice answers.
Waterfield came to us with a different challenge: capture thousands of authentic conversations — and turn them into meaningful, analysable insight.
Capturing large-scale qualitative insight
Capture open-ended input from large groups via guided conversation, not forms.
Preserving nuance at scale
Keep verbatim answers and semantic similarity so minority viewpoints and edge cases stay visible.
Identifying genuine consensus, not forced averages
Use clustering and density to see where responses align, where they diverge, and what themes dominate.
Making complex human perspectives explorable and transparent
Move from high-level patterns to individual answers, with insight that stays traceable to real responses.