Bringing Products to Life
Client
Latham Australia
WHAT WE'VE DONE
We designed and developed an AR product visualisation platform for
Latham Australia.
The platform integrates AR into the website
to showcase products in real contexts.
It enables immersive product exploration
and drives deeper customer engagement.
Augmented Reality product showcase.
Helping architects, interior designers and builders visualise Latham's products in the real world.
Technology Partner
Faced with the hurdles of integrating an AR solution into Latham Australia's website CMS, 42 Interactive team devised the following solutions:
Partner Collaboration
42 Interaction offer guidance on compatibility, troubleshooting, and optimisation for different devices and platforms.
User-Centric Design
Prioritise user experience during integration and conduct user testing to identify pain points and refine the AR implementation accordingly.
Regular Updates
Keep up with updates and improvements to stay current and offer the best possible user experience.
Performance Optimisation
42 Interactive ensure the AR features do not slow down website performance. We optimise loading times and interactions to maintain a seamless experience, even for users with slower connections.
Analytics and Monitoring
42 Interactive implement tracking and analytics tools to monitor the usage of AR features. This data can provide insights into user behaviour and help identify areas for improvement.
